Guy Kawasaki interviews Seth Godin

Good interview with interesting questions/answers. [link]

Brilliant if for no other reason that this quote:

Question: “What is an example of a company that is most willing to be criticized?”
Answer: I think we need to draw a distinction between being willing to be criticized as a way to engage customers and being criticized as a way to improve. Ann Coulter, who, in my opinion, is a dangerous idiot, has a huge willingness to be criticized and a complete inability to listen to the criticism.